Roku Expands Its 2025 TV Lineup With A Handful Of New Models

Roku introduced the Streaming Stick and Streaming Stick Plus, affordable streaming products, earlier in April. The popular media streaming brand has now expanded its 2025 product lineup by introducing a handful of TVs. Roku’s 2025 TVs include new versions of the Roku Select, Roku Plus, and Roku Pro series. Notably, the company has introduced more features for its mid-range Roku Plus editions, which it previously reserved for the higher-end models.

Roku’s 2025 TVs include an upgraded top-end Pro series mini LED TV

Roku’s latest 2025 Pro Series of TVs introduces the company’s most advanced image processing engine to date. Dubbed Smart Picture Max, the new engine is now capable of 100 billion operations per frame. It can automatically adjust your TV’s picture settings on a scene-by-scene basis by offering improved motion clarity, compression artifact correction, and intelligent picture mode selection.

Furthermore, the re-engineered mini-LED backlight on the Roku Pro series 2025 models minimizes the bloom effect and provides 75 percent higher dynamic contrast rate compared to the earlier generation.

Plus series TVs are also getting Smart Picture Max and enhanced colors

Roku is also bringing the Smart Picture Max engine to the Plus series televisions to offer enhanced colors. So far, the company has reserved this feature for the Pro series models. Furthermore, the updated Plus series now comes with an on-TV remote control finder button too, alongside better cable management, a new built-in subwoofer for enhanced sound quality, and upgraded processor and memory architecture.

As for the other new Roku TVs, the Select series models are getting software upgrades that are available across the lineup. These now also offer the recently launched features like Daily Trivia notifications, short-form content rows for an improved browsing experience, award badges, and game-time mobile notifications.

Roku’s new Select TV range includes a mix of HD, full HD, and native 4K resolution supported models. Notably, the 4K sets also provide HDR10+ high dynamic range and Dolby Audio features.

Roku is offering the Plus and Pro series models in 55, 65, and 75-inch size variants. The Select series will be available in sizes ranging from 24 to 85 inches. Roku’s 2025 TVs will be available at a starting price of $130 from Best Buy, Walmart, Target, and Amazon.