Google Discover Is Coming To Desktop Search
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Summary
- Google is officially planning to bring its personalized Discover feed to the desktop Google.com homepage.
- The announcement was made at the Search Central Live event in Madrid, and some users in the US with web and app activity tracking enabled are reportedly already seeing a prompt for the new desktop Discover feed.
- While the full rollout timeline is unclear, users should look for a “A new way to explore your interests” prompt on the bottom right of Google.com. An official Google blog post is expected to provide more details on availability and requirements.
Google’s Discover feed is now a familiar companion, one that gives you quick and easy access to personalized articles and important news on smartphones. Accessing the feed on Android is as simple as heading to the ‘minus one’ screen, while iOS users have access to it directly via the Google app.
Now, it appears that the feed might finally be ready to expand to more surfaces. Reports from 2023 indicated that Google was interested in bringing Discover to desktop, and recent developments suggest that this could be a reality very soon.
Related
Google is testing a Discover feed for desktop
The feature will show you content based on your web activity
Soon after the tech giant was spotted working on yet another Discover redesign on Android, paired with short ‘search.app’ and ‘share.google’ URLs when sharing articles directly from the Discover feed, it announced its official plans to expand Discover to the Google.com homepage on desktop.
The announcement was made at the Search Central Live event in Madrid, as highlighted by Search Engine Roundtable, with those in attendance sharing the development on social media.
The feed has begun rolling out for some
While it is currently unclear when the full Discover on desktop experience will go live, some users have already reported gaining access to the feed. The next time you open google.com, be on the lookout for a bottom-right-aligned prompt that reads “A new way to explore your interests.” If you see it, the Discover feed has been enabled for you by default. “The Discover feed has been added to your homepage as part of an experiment,” reads the rest of the prompt.
If you’re logged in to the same Google account as your smartphone, the feed should already be tailored as per your interests.
From the limited number of reports about the feature rolling out, it looks like it might be limited to users in the US that have Search history’s web and app activity toggled on. If you’re not in the US, don’t count yourself out. Search-related features often expand globally at a breakneck pace. Waiting for an official Google blog post regarding the feature would be prudent here as it would provide definitive details on availability.
In the meanwhile, check out these screenshots of the desktop Discover feed below!
