Comment: Galaxy S25’s Bizarre Color Names Are A Failed Attempt To Be Fun Like Pixel

Samsung’s new Galaxy S25 series is unsurprisingly not particularly colorful, but what’s more annoying than that is the new naming scheme the company has gone with which leave truly bizarre descriptions of the various colors at the very least, and feel like a failed attempt to capture the charm of past Pixels.

There hasn’t been a truly exciting or flashy color on a Galaxy device in a while now. Samsung has been more further and further into boring and bland colorways for years, and the Galaxy S25 series just makes it worse. The only standout colorway in the main lineup is “Navy,” which is striking, but also just recycled from the Galaxy Z Fold 6. That color is also exclusive to the Galaxy S25 and S25+, with the Ultra coming in black and three nearly identical shades of gray/silver.

Boring colors are one thing. It’s almost expected at this point.

What I didn’t expect is how Samsung is now naming these colors. In 2025, most of the names are two colors smushed together with no space, but not even consistently. Where “Silverblue” is one variant, the other blue is just called “Navy” instead of “Navyblue.” Then there’s “Silver Shadow” for… some reason.

There’s no consistency whatsoever in these names.

Here’s the full list of color names, including the Samsung.com exclusives:

This is madness.

These are bad names.

The folks at Droid-Life put this really well:

I mean, I know what these are saying to me, but there’s this part of my brain that tweaks and twitches every time I see and read or type out those combos. Samsung, you can’t do this to me. You can’t do this to the WORLD.

“Coralred” is easily the least annoying of the bunch (and also the best color overall), but on a quick glance often reads as a misspelling of “corralled.” Similarly, “Blueblack” looks like “blackjack” at a glance. “Silverblue” and “Whitesilver” just completely fail to roll off the tongue as well. “Jadegreen” was my favorite color in person, but it should just be called “Jade” instead. You know, like the “Navy” and “Mint” of the smaller phones. Samsung could even just recycle the “Jade Green” name of its literally one-year-old Galaxy S24 that launched in that colorway.

Google infamously played around some unorthodox color names for past Pixel phones – Purple-ish, Not Pink, Oh So Orange, Sorta Seafoam, etc – but these were fun and cheeky, not truly bizarre like Samsung’s latest. Those fun names were done in moderation and backed by colors that actually stood out, whereas Samsung is trying to put fun names on colors that are barely visible. My “Titanium Silverblue” review unit looks anything but blue, and can easily be mistaken for the “Gray” and “Whitesilver” variants depending on the surrounding lighting.

I can’t help but feel that Samsung is trying to go for something similar to what Google was getting at. Something unique, something that stands out, something fun. The Galaxy S25 sorely needs anything like that, but I think these color names are just a huge miss.

What do you think?

The Galaxy S25 series is now available for pre-order from Samsung.com, with up to $1,200 in savings, plus an additional $50 off when you click on our links and order within 30 minutes.

• Galaxy S25/+ at Samsung.com
• Galaxy S25 Ultra at Samsung.com

More on Samsung:

• Galaxy S25 Ultra ditches S Pen remote features because you weren’t using them
• Where to pre-order the Galaxy S25 and get an extra $50 off
• Following Pixel, Samsung adding battery cycle counts to some Galaxy S25 devices [Gallery]

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